Your Levi's, Your Choice

Humber Polytechnic Student Project Campaign, 2025
‍
Brief:
‍
The goal was to create "Your Own Brief", a thoughtfully crafted design brief aimed at producing a successful end product. The product needed to be rooted in principles of diversity, inclusion, and/or accessibility. I chose to align with Levi’s in solidarity with the ongoing fight for safe and protected reproductive rights.
‍
Design, Copywriting, & Art Direction